Topeka, Kansas is experiencing a remarkable transformation, and at the helm of this change is Molly Howey, the newly appointed CEO of the Greater Topeka Partnership (GTP). With 14 years of service to the organization, most recently as President of GO Topeka, Howey combines institutional knowledge with a fresh perspective. Raised in Overbrook and a Washburn University alum, her local ties strengthen her leadership approach—grounded in community connection and forward-thinking strategy.
A Unified Approach to Economic Development
The Greater Topeka Partnership operates as a unified economic ecosystem, combining Go Topeka (economic development), Visit Topeka (tourism), Downtown Topeka (urban development), and the Chamber of Commerce (business advocacy). This integrated model allows the community to address workforce, livability, business growth, and tourism cohesively. As Howey notes, "Businesses aren't just looking at data... they're looking at the whole community because workforce is so important."
From Negative 48 to Positive 15
Topeka's strategic development also includes a focus on community sentiment, measured through a "net promoter score" typically used in the retail sector. In 2018, Topeka's score was a disheartening -48. Today, it's risen to a positive 15—a shift that reflects rising local pride and the results of intentional investment in placemaking and quality-of-life initiatives.
Big Bets on Innovation
Among the most exciting developments is the Link Innovation Center, set to open in early 2026. This facility will provide lab space and resources for entrepreneurs in animal health and ag-tech—capitalizing on Topeka's placement within the "animal health corridor" between Columbia, MO and Manhattan, KS, which accounts for 60% of the world's GDP in animal health. It's a high-impact bet that could cement Topeka as a midwestern innovation hub.
A Place Worth Living
Howey emphasized that economic development is about more than business incentives—it's about creating a desirable place to live. With 15- to 20-minute commutes, affordable housing, proximity to outdoor recreation, and diverse residential options from downtown lofts to rural acreage, Topeka offers what she calls "true accessibility" to the best of city life without the headaches of congestion.
Looking Ahead
Howey's vision for Topeka is both ambitious and grounded. She understands that sustainable growth comes from building a complete, connected community. Her leadership is rooted in collaboration, and she sees GTP not just as a business development agency but as a steward of Topeka's future. As she put it: "We need to build the product of our place."
This article, The Long Game: 20 Years From Walk-On To Washburn University Head Football Coach | Zach Watkins, was written by Justin Armbruster of the Armbruster Team at Genesis, LLC, REALTORS®—local experts in Topeka real estate, storytelling, and community connection. Justin is passionate about highlighting the people and institutions shaping Topeka’s future. For more local spotlights and real estate tips, follow Justin on Instagram or call 785-260-4384.