• TK Business Magazine acquisition story and evolution
• Why print still works when quality is high
• Advertiser-funded model and multi-channel distribution
• Letting experts lead and avoiding micromanagement
• Building Compass as a plug-in marketing department
• Strategy, content, media buying, and execution end-to-end
• Entrepreneur strengths, failure tolerance, and momentum
• Topeka’s scrappy identity and community advantages
• Practical advice for starting a business locally
• Local favorites, rapid fire, and where to find TK and Compass
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This podcast has been brought to you by Choose Topeka. If you're thinking about making a move, Choose Topeka can get you up to fifteen thousand dollars to relocate. Apply now at ChooseTopeka.com
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0:00 - Cold Open, Sponsor, And Guest Intro
0:39 - Tara’s Washburn Roots And Sports Culture
3:20 - Entrepreneurial Upbringing And Mindset
9:28 - Acquiring TK Business Magazine
12:05 - Why Print Endures And How It’s Funded
17:12 - Let Great People Do Great Work
24:32 - Launching Compass Marketing And What They Do
30:10 - Clients, Community, And Growth Strategy
34:00 - Why Topeka: Underdog Energy And Belonging
39:10 - Chaos, Strengths, And The Entrepreneur’s Drive
45:15 - Practical Advice For New Founders
49:25 - Rapid Fire: Local Favorites And Hot Takes
52:42 - Where To Find TK And Compass
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